For Small and Mid-sized Businesses

Know what to fix first, then buy with confidence

Get a plain-language security assessment, a ranked action plan and the vendors that fit your size and budget. Built for business owners, not IT departments.

The problem growing businesses face

  • You cannot tell where you actually stand: Security feels like a wall of jargon. You know it matters, but not which gaps are real or which ones can wait.
  • Too many vendors, and no way to tell who fits: Every tool promises to fix everything. Without a ranked list of needs, buying means guessing, and guessing is expensive.
  • Insurers, auditors and customers keep asking for proof: Questionnaires and renewals arrive with no spare time to answer them, and nothing on file to answer them with.

How it works

  • Tell us about your business: A short business questionnaire about your company, your priorities and your current set-up. The questions are about your business, not your firewall.
  • Get aligned recommendations: You receive an executive summary and an action plan matched to your risk and budget: what to fix now, what can wait, and why.
  • Take the next step with confidence: Compare vendors filtered to your size and compliance needs, estimate a price and order through your account. Track progress from your workspace.

Why businesses use Value Aligners

  • Know what to fix first: A short assessment turns a vague worry into a ranked list, so the first dollar goes where it removes the most risk.
  • See only the solutions that fit: Vendors are filtered by your size, your compliance needs and your budget, with pricing transparency marked on each listing before you talk to anyone.
  • Compare, price and order in one place: Side-by-side comparison, a price estimate and an order through your account, instead of running your own vendor search.
  • Walk into audits and renewals prepared: Your findings, priorities and fixes sit in one record, which is what auditors, insurers and larger customers ask to see.

What it costs and what you commit to

  • Cost to start: Free security profile and risk assessment
  • Vendor pricing: Set by each vendor and shown on its listing, with pricing transparency marked, before you order
  • Obligation to buy: None. Many businesses use the workspace to understand and budget for their priorities first
  • Your advice: Decision support, not legal, compliance or security advice. Bring your own adviser in for formal opinions
  • Indicative. The Business Client Terms and Conditions you accept when you sign up are the source of truth.

What you need to get started

  • A work email address
  • Your company name and what the business does
  • A rough idea of your priorities and current security set-up
  • Anything you already know you are asked about, such as a customer questionnaire or an insurance renewal

Frequently asked questions

Who is this for?

Business owners, operations leads and growing companies that want a clear cybersecurity direction without doing the market research themselves. It is most useful when you need to know your priorities, where compliance starts for a business like yours, and what to do next.

Do I need deep technical knowledge?

No. The questions are about your business, not your firewall. You get a plain-language picture of where you stand and what to do first, and your MSP or vCISO handles the technical work when you are ready.

What happens after I sign up?

A short onboarding asks about your company, your priorities and your current security set-up. You then get an executive summary with recommended next steps. Depending on what fits, that can be a marketplace category, a compliance assessment or an advisory engagement.

Will I have to answer a lot of questions, or repeat them later?

No to both. Onboarding is a short business questionnaire, not a security audit, and what you tell us is kept. When you move into another part of the platform you are asked only for anything missing or out of date.

Can this help me find the right vendors or products?

Yes. Your findings point to the marketplace categories that address them, and the marketplace shows vendors filtered by your size and compliance needs, with pricing transparency marked on each listing. You compare, estimate a price and order without starting from a blank search.

What if I am not ready to buy yet?

That is fine. Many businesses use the workspace to understand their priorities and budget for them first. The plan is there when you are ready, and your workspace keeps your findings and progress so the next visit starts where you left off.

Is this formal security or legal advice?

No. It is decision support based on what you tell us and what our scans find. It is not legal, compliance or security advice, and it carries no guarantee. Use it to move faster through planning and vendor selection, and bring your adviser in for formal opinions.

I already have a Value Aligners account on another app. Can I use it here?

No. Each app is a separate entity with its own account. Signing in to the MSP, vendor, vCISO or channel-partner app does not sign you in here - create a business account with the form on this page.

https://smb.valuealigners.com/